Search & discovery
Review search terms and query performance made available for your authorized brand and marketplace. Compare periods to identify changes in demand and discovery.
Insights for the brand.
Clarity for the next decision.
Analytical services for Amazon Selling Partners. Turn authorized Amazon Brand Analytics reports into understandable search, product and demand insights.
Products & purchase patterns
Use available item comparison, alternate purchase, market basket and repeat purchase reports to understand product relationships and inform assortment decisions. Report availability depends on your account and marketplace.
From insight to operations
Connect aggregated brand trends to your own sales and inventory views. Teams can prioritize replenishment and assess product performance using filters, comparisons and exportable summaries.
Authorization & eligibility
Only eligible sellers and brands with explicit OAuth authorization can connect. Amazon Brand Analytics access depends on Amazon approval of the application and the seller’s own role and Brand Registry eligibility. This website does not claim that requested roles are already approved.
Purpose & boundaries
We use Amazon information solely to provide the authorized seller-facing service. We do not sell Amazon data, offer raw-data resale, disclose another seller’s information, or use buyer PII for brand analytics. Access is isolated by authorized organization and account. We do not aggregate data across authorized users’ businesses or customers to provide or sell to any party. We do not promote, publish or share insights about Amazon’s business, or use them for our own business purposes (AUP 4.4–4.5).
Start with your use case
Tell us your marketplace, brand eligibility and reporting needs. We confirm supported reports, access requirements and delivery scope before onboarding. Buyers’ names, addresses and contact details are not needed for analytics.
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